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As you likely know, Baby Boomers are the wealthiest, and largest group of consumers today. And according to a study, Boomers are less loyal to brands than Gen X and the Millennials. This presents a huge marketing opportunity. 
Somehow, it seems hilarious that at J. C. Penney, they fired the new CEO and brought back in the old CEO. Read Full Post »
Last time I renewed my drivers license, I had to come in person because I was processing a change of address at the same time.
They made me take an eye test and I was afraid they might say I had to wear glasses when I drive (I passed without glasses). But now, I’m thinking that glasses will likely be the next thing not allowed while driving.
You read it here first: Actors may soon begin using key SEO words in their scripts.
When the powers that be are finally able to combine “television shows” with the internet, which is likely very, very soon, ratings systems will change.
Sometimes its interesting to think of what will come next, and sometimes, it can be instructive to think about what is about to go away.
Fax machines are a good example.
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I remember how surprised I was when I heard that young people were gobbling up a new book about wizards. It wasn’t the wizard part that surprised me, it was that kids were apparently reading! 
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These days, a lot of people talk about new technology in stores and restaurants that help consumers enjoy a richer experience.
While that’s very, very important, another kind of technology can help your customers enjoy their in-store or restaurant experience even more. 
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Everyone wants to see signs of which way the economy is heading. I’ve seen quite a few that lead me to believe the economy is indeed heading in an upward direction.
First, at my gym. Personal training is at least $75 an hour, more for the more experienced trainers. If you go once a week, that’s an extra $300 a month you’re spending on what most people would say is discretionary income. Lots of people may need to lose weight, but that doesn’t mean lots of people must spend $300 a month on personal training sessions. It’s an extra. Read Full Post »
My sister and I used to get together once a week after work. Typically, one of us would call the other at the office and say “Are you done?” Then, the other of us would answer “Yep. All finished!”
Because we both own our own businesses, it was a great source of hilarity to us. No, neither of us is ever “all done,” or “finished,” or anything close to it. And that’s the whole point of being an entrepreneur. Read Full Post »
Remember BB King’s “ I been in the right place, But it must have been the wrong time I’d have said the right thing, But I must have used the wrong line? There’s a nice version of it on You Tube.
Sometimes, it feels like that’s how businesses are using wasting social media budgets. Read Full Post »
